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Experimente gewinnen, der Benchmark liegt bei 20 bis 30 %.","Rapid Growth Engine","Drei Experimente pro Woche, das erste nach 13 Tagen.","item-case-teaser","Conversion Rate in drei Monaten","+54 %","6",{"_uid":1068,"link":1069,"logo":1074,"text":1079,"client":1076,"service":65,"headline":1080,"industry":1081,"component":1063,"kpi_label":1082,"kpi_value":1083,"reading_time":1084},"5e76ffbb-54ae-4f3e-b046-caccea0e0652",{"id":216,"url":30,"linktype":31,"fieldtype":32,"cached_url":217,"story":1070},{"name":1071,"id":1072,"uuid":216,"slug":1073,"url":217,"full_slug":217,"_stopResolving":81},"Case Study computeruniverse",61755913174498,"case-study-computeruniverse",{"id":1075,"alt":1076,"name":30,"focus":30,"title":1076,"source":30,"filename":1077,"copyright":30,"fieldtype":49,"meta_data":1078,"is_external_url":51},23160171,"computeruniverse","https://a.storyblok.com/f/328018/255x128/87f15ed90f/computeruniverse.png",{},"Aus 200 Datenpunkten entsteht in Echtzeit ein Profil für jeden Besucher. 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Heute steuert freenet das Programm selbst.","Zwei Drittel aller Tests erfolgreich, mit Erfolgsgarantie.","mehr Bestellungen, kumuliert","+30 %",{"_uid":1118,"link":1119,"logo":1124,"text":1129,"client":1126,"service":1130,"headline":1131,"industry":1132,"component":1063,"kpi_label":1133,"kpi_value":1134,"reading_time":1066},"19f3becd-60dc-4fcc-bb3c-7aac1d8cd990",{"id":228,"url":30,"linktype":31,"fieldtype":32,"cached_url":229,"story":1120},{"name":1121,"id":1122,"uuid":228,"slug":1123,"url":229,"full_slug":229,"_stopResolving":81},"Case Study Haufe",76996653720085,"case-study-haufe",{"id":1125,"alt":1126,"name":30,"focus":30,"title":1126,"source":30,"filename":1127,"copyright":30,"fieldtype":49,"meta_data":1128,"is_external_url":51},23160152,"Haufe","https://a.storyblok.com/f/328018/255x128/c9cc2e33d8/haufe.png",{},"Aus Personas und Jobs to be done entstanden 33 Tests mit 52 % Erfolgsquote. Kundenzentrierung wurde so Teil der täglichen Arbeit.","Kundenzentrierung","Personas, die im Alltag genutzt werden statt im Ordner zu liegen.","B2B-Software","Umsatz","+5,2 Mio. €",{"_uid":1136,"link":1137,"text":1144,"client":1145,"service":58,"headline":1146,"industry":1147,"component":1063,"kpi_label":1148,"kpi_value":1149,"anonymized":81,"reading_time":668},"b2d5f7a1-3c8e-4d2b-8f4a-6e9b1c7d8f02",{"id":1138,"url":30,"linktype":31,"fieldtype":32,"cached_url":1139,"story":1140},"683b77f5-8372-4123-ae6a-ed8bb27982ed","de/case-studies/case-study-fashion-d2c-marke",{"name":1141,"id":1142,"uuid":1138,"slug":1143,"url":1139,"full_slug":1139,"_stopResolving":81},"Case Study Fashion-D2C-Marke (anonym)",228119247738689,"case-study-fashion-d2c-marke","Unsere Expertinnen und Experten haben das interne Team ergänzt. Heute wird jede wichtige Entscheidung vorher getestet.","Mittelständische Fashion-D2C-Marke","Wachstum im gesättigten Markt, ohne mehr Werbebudget.","Fashion D2C","Wertbeitrag pro Jahr","+22,8 Mio. €",{"_uid":1151,"link":1152,"logo":1157,"text":1162,"client":1159,"service":1163,"headline":1164,"industry":1165,"component":1063,"kpi_label":1166,"kpi_value":1167,"reading_time":1100},"5dfd9302-708d-49d6-a85f-b88a18e57cb0",{"id":222,"url":30,"linktype":31,"fieldtype":32,"cached_url":223,"story":1153},{"name":1154,"id":1155,"uuid":222,"slug":1156,"url":223,"full_slug":223,"_stopResolving":81},"Case Study Görtz",61681485149552,"case-study-goertz",{"id":1158,"alt":1159,"name":30,"focus":30,"title":1159,"source":30,"filename":1160,"copyright":30,"fieldtype":49,"meta_data":1161,"is_external_url":51},23160153,"Görtz","https://a.storyblok.com/f/328018/255x128/f45d82f484/goertz.png",{},"Jede große Änderung wurde vor dem Livegang im A/B-Test geprüft. So wurde aus dem Risiko eines Relaunchs ein messbarer Gewinn.","Relaunch-Absicherung","Ein Redesign, das Umsatz bringt statt kostet.","Schuhe","Uplift nach dem Redesign","+16,2 %",{"_uid":1169,"link":1170,"logo":1177,"text":1183,"client":1184,"service":1061,"headline":1185,"industry":1186,"component":1063,"kpi_label":1187,"kpi_value":1188,"anonymized":51,"reading_time":1084},"c3e6a8b2-4d9f-4e3c-9a5b-7f0c2d8e9a03",{"id":1171,"url":30,"linktype":31,"fieldtype":32,"cached_url":1172,"story":1173},"3228590d-2d9d-4823-afad-31dcef063880","de/case-studies/case-study-familienunternehmen-sport-freizeit",{"name":1174,"id":1175,"uuid":1171,"slug":1176,"url":1172,"full_slug":1172,"_stopResolving":81},"Case Study Loesdau",228119117162271,"case-study-familienunternehmen-sport-freizeit",{"id":1178,"alt":1179,"name":30,"focus":30,"title":1180,"source":30,"filename":1181,"copyright":30,"fieldtype":49,"meta_data":1182,"is_external_url":51},23160181,"Kundenlogo Pferdesporthaus Loesdau","Loesdau","https://a.storyblok.com/f/328018/255x128/c05ea07246/loesdau.png",{},"Als externes Growth Team haben wir Tempo und Trefferquote der Tests gesteigert. 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Entschieden wird auf Basis von Beobachtung statt Meinung.","Design Sprints","In vier Tagen von der Idee zum Feedback echter Kunden.","vom Problem zum getesteten Prototyp","4 Tage","13",1791547813799]